Calum Google Webmasters Expert
- ⚐ United Kingdom
- ⚒ 7 years
I am a seasoned Analytics Expert with 7 yrs exp in the field. I have a passion for leveraging data to generate insights and actionable conclusions for optimizing performance and driving business success. With specialized knowledge in quantitative analytics, data extraction and mining, I possess the ability to design, develop, and implement optimized data management systems and procedures that result in streamlined organizational processes. I have an excellent eye for detail and I am proficient in leveraging different analytical tools such as Tableau, Hadoop, SQL, Excel, SAS and SPSS. Apart from that I also specialize in advanced analytics including predictive modelling to identify risk factors & trends as well as prescriptive analytics to provide strategic recommendations. Additionally, I am highly experienced in A/B testing to improve marketing campaigns & website optimization. Being a strong team player with excellent communication skills I bring over 7 years of industry experience combined with a genuine passion for the field of analytics that helps me build efficient high-performance teams that unlocks the potential of data-driven solutions to quickly deliver results & enhance customer engagement.
- Analytics Expert
- Tableau
- Mining
- SAS
- SPSS
- Excel
- SQL
- B Testing
- Data-Driven Solutions
- Data Extraction
- Quantitative Analytics
- Hadoop
- Predictive Modelling
- Prescriptive Analytics