How Much Does It Cost to Hire a Web Designer in Texas?

According to WebFX's survey, most businesses spend anywhere from $1,000 to $100,000 on website design.

That's a big range! And if you're a business owner in Texas, you might be asking, How much do web designers in Texas cost?

The truth is, there's no one-size-fits-all answer.

The cost to hire a web designer in Texas depends on your business goals, the features you need, and who you choose to work with.

A simple site for a local business may cost a few hundred to thousand dollars, while a custom site with advanced features can run much higher.

That's why it's important to understand what goes into the web design price and how to make smart choices that fit your budget.

In this guide, we'll break it all down clearly, so you know what to expect, what's fair, and how to get the best value for your money.

Let's make it simple, honest, and easy to plan.

Key Takeaways

• In Texas, web design pricing varies by city.

  Dallas averages around $95/hour, Houston is close at $100/hour, while smaller cities often offer more competitive rates for the same quality of service.

• Hiring a US-based freelancer may cost $25-$100/hour, while agencies charge $100-$250/hour, making offshore teams like CIS a cost-effective option at $20-$50/hour without compromising quality.
• Many businesses overlook hidden costs such as domain fees, SSL, ongoing maintenance, and plugin licenses, which can significantly raise the overall budget beyond the initial project quote.
• To avoid delays and surprises, it's important to ask detailed questions, watch for vague responses or poor communication, and ensure that contracts and timelines are clearly defined in writing.

Average Cost to Hire a Web Designer in Texas

Web design costs in Texas vary widely based on who you hire. From freelancers to full-service IT firms, here's what you can expect to pay in 2025.

Freelance Web Designers

Freelance web designers in Texas are often the most affordable option. They usually charge $25 to $100 per hour, depending on their experience and skills.

For a small business website with basic features, the total cost may fall between $1,000 and $5,000.

Freelancers are a good fit for simple projects. But if you need help with things like SEO, performance, or ongoing support, they may not offer those services.

Also, timelines can vary, especially if they juggle many clients at once.

Small to Mid-Size Design Agencies

A small to mid-size web design agency in Texas typically charges between $5,000 and $20,000 for a full website project.

Their team usually includes designers, developers, and project managers. That means you'll get more structure, faster delivery, and stronger quality control.

Web design agencies are great for growing businesses. They can handle custom features, branding, and mobile-friendly designs.

They may also offer support plans and content services, which freelancers don't always provide.

In short, you'll pay more than a freelancer, but you'll get more complete and professional web design services.

Full-Service IT Companies

Hiring a full-service IT company in Texas can cost anywhere from $15,000 to $100,000+, depending on the project's size and complexity.

These teams don't just build websites, they craft scalable, secure, and custom solutions that align with your business goals.

You'll get access to a full team of UX/UI designers, front-end and back-end developers, SEO experts, and project leads.

This option is best for businesses that need a custom platform, e-commerce solution, or integration with internal systems.

Why choose this route? You get long-term support, enterprise-level features, and expert advice from start to finish.

Outsourcing your web design to an experienced web design partner, like Coders.dev, is also a great option that can save you time, money, and stress.

You avoid hiring in-house teams, reduce overhead costs, and gain access to specialized skills that help your website stand out.

At Coders.dev, we bring years of hands-on experience designing custom, SEO-friendly websites for businesses across Texas.

Our full-service team ensures your project is delivered on time, on budget, and built to grow with you.

Factors That Affect Web Design Costs in Texas

When it comes to the cost of hiring web designers in Texas, several factors can change how much you'll pay.

Let's look at what affects the price.

Type of Website

A simple brochure-style site costs a lot less than an online store or a custom web app.

A basic website with 4-5 pages and no extra features is more budget-friendly. But if you want e-commerce, user logins, or custom features, the price will go up quickly.

Designer's Experience and Skill

More experienced designers often charge more, but they also deliver better results. They know how to build fast, mobile-friendly, and user-friendly sites.

A newer designer might cost less, but they may take longer and need more direction. You're paying for quality and reliability.

Location in Texas

Texas is big, and rates vary by city. Designers in Austin and Houston often charge more due to higher demand and local competition.

In places like San Antonio or Lubbock, you might find more affordable rates for the same quality. Where your designer is based can impact your final cost.

Design Complexity and Number of Pages

More pages mean more time and more time means more money. A simple 5-page site is cheaper than a 20-page one with animations and custom layouts.

If your design needs special graphics, interactive elements, or branding work, expect the price to increase.

Timeline and Urgency

Need your website fast? Expect to pay more. Designers often charge a premium for rush jobs. If you're flexible with your timeline, you may be able to save.

Planning ahead helps you avoid extra fees and gives your designer time to do their best work.

Freelance vs Agency: Which Is More Cost-Effective in Texas?

When considering the cost to hire a web designer in Texas, many businesses ask the same question, should I go with a freelancer or a design agency? The answer depends on your budget, timeline, and the complexity of your website.

Freelancers often charge less. They usually work solo and have lower overhead costs. That makes them a good fit for small projects, like simple brochure websites or landing pages.

If you're working with a tight budget and don't need a lot of extras, hiring a freelancer can save you money.

But keep in mind that you're trusting one person to handle everything, from design to development to updates. If they get busy or stuck, your project may slow down.

Agencies, on the other hand, bring a full team to the table. You get designers, developers, project managers, and sometimes SEO experts.

This means better structure, faster turnaround, and more support.

It also means higher costs. But if you're building a custom site, adding e-commerce features, or need ongoing help, an agency might be the smarter investment.

So, who should choose which? Freelancers are ideal for startups, personal brands, or businesses that need a quick, basic site.

Agencies are better for growing companies that need strategy, scalability, and long-term support.

Before you decide, think about your goals and what kind of partnership you want. The cost to hire a web designer in Texas may be higher with an agency, but the value could be worth it.

Web Design Hourly Rates by Major Texas City

Web design rates can change based on where you are in Texas. Different cities have different costs, talent pools, and business trends.

Let's look at what to expect in the state's biggest markets.

Austin

Austin is one of the top tech hubs in Texas. With high demand and a strong talent pool, web design costs here tend to be on the higher side.

According to the listings, most web designers in Austin fall into the $25-$199/hr range. The largest portion, 52.9%, charges $25-$49/hr, offering accessible options for growing startups.

Premium services are also available, with 14.7% of firms in the $50-$99/hr range, 11.8% in the $100-$149/hr group, and another 11.8% charging $150-$199/hr.

Only 8.8% of Austin designers' prices are below $25/hr.

With that mix, the average hourly rate in Austin falls between $50-$150, depending on your project's needs and the agency's expertise.

Dallas

Dallas offers a good balance of quality and cost. It has a large number of experienced freelancers and agencies, with over 120 web design firms having pricing that fits a wide range of budgets.

Around 31.8% of agencies in Dallas charge less than $25 per hour. Another 31.8% fall in the $25-$49/hr bracket, offering affordable design solutions for startups or small businesses.

If you're looking for more experienced teams, 13.6% of firms charge $50-$99/hr, and another 13.6% fall in the $100-$149/hr range.

A smaller group, about 4.5% each, prices between $150-$199/hr and $200-$300/hr.

That said, it's rare to find agencies in Dallas charging above $300 per hour. After analyzing these ranges, the average rate for Dallas-based web designers lands between $60-$65 per hour.

Houston

Houston has a broad mix of design rates. You'll find both affordable freelancers and full-service agencies that serve large enterprises.

From about 120 listings of 171 firms, 6.9% charge under $25/hr, while a majority, 48.3%, fall in the $25-$49/hr bracket. These price points make Houston appealing for cost-conscious businesses.

Mid-range services are also widely available. Around 24.1% of agencies charge $50-$99/hr, 10.3% fall between $100-$149/hr, and 3.4% sit at $150-$199/hr.

A further 6.9% land in the $200-$300/hr range.

Based on the data, the average hourly rate in Houston is around $70-$75, slightly higher than in Dallas, likely due to more firms positioned in mid-tier pricing.

San Antonio

San Antonio typically has some of the most budget-friendly web design rates in Texas. Talent is available, but the demand isn't as high as in larger cities, which keeps pricing competitive.

The city has a smaller web design market, with about 60 firms listed on GoodFirms. An impressive 88.8% of firms charge under $50/hr, split evenly between those charging under $25/hr and those charging $25-$49/hr.

Only 5.6% of companies charge between $50-$99/hr, and another 5.6% charge between $100-$149/hr.

With such a high share of low-cost providers, the average hourly rate in San Antonio is estimated at just $30-$35, ideal for local businesses with smaller budgets.

What's Included in a Web Designer's Fee in Texas

When you hire a web designer in Texas, you're paying for more than just a few pretty pages. Most web design packages include several key services, whether you're working with a freelancer or an agency.

First, you'll typically get an initial consultation and planning session. This is where you share your goals, and the designer maps out the site's structure.

From there, they'll create wireframes and design mockups so you can see how your site will look before it's built.

Next comes front-end development, the actual coding of the website. A good designer will also include a responsive layout, so your site looks great on phones, tablets, and desktops.

Basic SEO structure is usually part of the package, too. This helps your site get found on Google with clean code, proper tags, and fast loading speeds.

Before handing it over, your designer should run testing on multiple browsers and devices to make sure everything works smoothly.

Then comes the final handover, which includes your design files, login credentials, and instructions if needed.

Now, here's where things differ. Quality providers go beyond the basics. They think about user experience, page speed, and how the site supports your business goals.

They'll spend time refining details, offer better support, and often provide post-launch help. On the other hand, bare minimum freelancers may skip testing, use generic templates, or leave you to fix issues yourself.

If you want a website that truly works for your business, it's worth paying for someone who offers real value, not just a quick fix.

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Hidden or Additional Costs to Be Aware Of

When budgeting for web design, it's easy to focus only on the main project price. But there are a few extra costs that can sneak in along the way.

Knowing them upfront can help you plan better and avoid surprises.

Domain Registration & Hosting

You'll need a domain name (like yourwebsite.com) and a hosting service to keep your site online. These aren't usually included in web design quotes.

Domains can cost around $10-$20 per year. Hosting can range from $5 to $50+ a month, depending on features and traffic.

Content Writing

If you don't already have website text ready, you might need help writing it. Some designers offer content services, but others don't.

Professional content writing can cost extra, and good writing makes a big difference in how your site performs.

Stock Photos, Icons, or Custom Illustrations

Images help bring your site to life. Free stock photos are available, but quality ones often come at a price. You might also need icons, graphics, or even custom illustrations to match your brand.

These small items can add up.

SEO Tools or Plugins

Want your site to show up on Google? SEO (Search Engine Optimization) matters. Some designers install basic SEO tools, but advanced features or premium plugins may cost more.

Ask what's included in your package so you're not left in the dark.

Maintenance & Updates

Websites aren't "set and forget." They need updates, backups, and occasional fixes. Some companies offer a monthly maintenance plan.

Others charge hourly for changes. Either way, it's good to budget for ongoing care.

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Conclusion

The cost of hiring web designers in Texas varies widely depending on your goals, the complexity of your project, and who you choose to work with.

A basic site will naturally cost less than a custom e-commerce website design.

But what matters most isn't just the price, it's the value. Designers with local experience and a transparent process often deliver better results than someone offering the lowest rate.

Clear communication and ongoing support are worth every extra dollar.

Different cities in Texas show different price ranges, talent pools, and market demands. Whether you're in Austin, Dallas, Houston, or San Antonio, you'll find options at nearly every budget level.

But keep in mind that quality work always comes with thoughtful planning, not shortcuts.

In the end, invest in a web design partner who understands your vision and helps you build something that lasts.

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Frequently Asked Questions (FAQs)

1. How can I ensure I'm not overpaying for a web designer in Texas?

Compare quotes from multiple providers, check their portfolios, and ask for itemized estimates. Look for clear contracts, reviews, and client references.

This ensures pricing transparency and helps you identify fair market value.

2. Are there any seasonal discounts or slow periods for web design services in Texas?

Some freelancers or agencies may offer discounts during off-peak times, like post-holiday months or mid-summer. It's worth asking directly or subscribing to agency newsletters for updates on deals or promotions.

3. Can I negotiate pricing with a Texas-based web design agency?

Yes, many agencies are open to discussing scope and pricing. Be respectful and clear about your budget. Sometimes adjusting timelines or deliverables can help bring costs down without compromising quality.

4. Is it cheaper to hire a web designer locally in Texas than out of state?

Not always. While local designers offer the benefit of understanding regional trends, out-of-state or international designers may have lower rates.

Prioritize quality, communication, and reliability over just geography.

5. Are mobile-first designs standard among Texas web designers?

Most professional web designers in Texas now use mobile-responsive or mobile-first design by default. Still, it's a good idea to confirm that mobile optimization is prioritized in your project.

6. How long does it usually take to build a website with a Texas design firm?

Timelines vary by scope, but most small to mid-sized websites take 4-8 weeks. Complex sites can take longer.

Clear communication, fast feedback, and upfront planning can speed up the process.

Ready to Build Something Great?

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